Privacy Policy

Pediatric Dentistry of Palo Alto ("we", "us", "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information you provide to us through this website (pediatricdentistryofpaloalto.com).

This Privacy Policy applies to information collected through our website only. Health information you provide as a patient of our dental practice is governed by our HIPAA Notice of Privacy Practices, which is provided at the time of your first visit and is available on request.

Information we collect

We collect the following categories of information through this website:

• Information you provide. When you submit our contact form, request information, sign up for the membership plan, or otherwise communicate with us through the website, we collect the information you choose to provide (for example, your name, email address, phone number, child's name, and the content of your message).
• Automatic information. Like most websites, we automatically collect limited technical information when you visit, including your IP address, browser type, device type, pages viewed, time and date of visit, and referring URL. This information is collected through standard server logs and cookies.
• Cookies and similar technologies. See "Cookies" below.

How we use information

We use information collected through this website to:

• Respond to inquiries and requests for information or appointments;
• Schedule, confirm, and manage appointments;
• Operate, maintain, secure, and improve the website;
• Understand how visitors use the site and improve its content and design;
• Comply with applicable legal obligations.

We do not sell personal information collected through this website.

Cookies and analytics

We use cookies to keep the site functioning and, with your consent, to understand how the site is used. Our cookie banner lets you choose which categories of cookies are enabled. You can change your preferences at any time by clearing your browser data and revisiting the site.

The categories we use are:

• Necessary cookies, which are required for the website to function and cannot be disabled.
• Analytics cookies, which help us understand visitor activity in aggregate. These run only with your consent.
• Marketing cookies, which support advertising on other websites. These run only with your consent.

How we share information

We share personal information only in limited circumstances:

• Service providers. Vendors who help us operate the site or our practice (for example, our website host, scheduling software, online payment processor) and who are obligated to protect the information they receive.
• Legal compliance. When required by law, court order, or government request, or to protect our rights, property, or safety.
• Business transfers. In connection with a merger, acquisition, financing, or sale of all or part of our practice.

We do not sell personal information.

Your privacy choices

Depending on where you live, you may have the right to:

• Request access to the personal information we hold about you;
• Request correction of inaccurate information;
• Request deletion of your personal information, subject to certain exceptions;
• Opt out of certain uses of your information.

California residents have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including the right to know, the right to delete, the right to correct, and the right to opt out of the sale or sharing of personal information. We do not sell or share personal information for cross-context behavioral advertising.

To exercise any of these rights, contact us at the information below. We may need to verify your identity before fulfilling a request.

Children's privacy

This website is intended for parents and caregivers of pediatric dental patients. We do not knowingly collect personal information directly from children under 13 through this website. If you believe a child has provided us with personal information through the website, please contact us so we can delete it.

Data security

We implement reasonable administrative, physical, and technical safeguards to protect the information we collect through this website. No method of transmission over the internet is fully secure, however, and we cannot guarantee absolute security.

Data retention

We retain personal information collected through this website for as long as needed to fulfill the purposes for which it was collected and to comply with applicable legal obligations.

Third-party links

Our website may contain links to third-party websites (for example, our scheduling vendor, payment processor, or social media). We are not responsible for the privacy practices of those third parties.

Changes to this policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page indicates when it was last changed. We encourage you to review it periodically.

How to contact us

If you have questions about this Privacy Policy or our privacy practices, contact us at: